QUESTIONS AND RESPONSES
Question: We have had some really weak senior staff in the past. Since those people are hired by the superintendent, what can we do about it as a board? -- Board Member in Colorado
TESBM: Assume that weak boards attract weak staff. Or to be more precise, strong staff are attracted to strong leadership, and weak leaders get what’s left over. This is just as true in the classroom (the most effective teachers have options and tend to seek out strong principals) as it is in the boardroom (the most effective superintendents have options and tend to seek out strong boards). Anyone who is reading this and taking it personally, well, at least now you have your answer.
As tough as it might be to swallow, this is very good news. It suggests that attracting strong staff comes down to professional and effective board behavior. Professional behavior means the board allows the school system to function. If this isn’t true, talented senior staff are less likely to consider coming. Effective board behavior focuses on student outcomes. If a staff member cares about children, they want to be where that’s the focus. As your board becomes more professional and effective, it becomes a value add in attracting and retaining talent. Our time use evaluation can help measure both.
The board (and board members) should only be involved in evaluations of staff who report directly to the board. If a staff member who reports to your superintendent seems weak, likely keep it to yourself — but if their weak performance impacts the school system’s priorities, hold the superintendent accountable.
Question: Our district’s teachers’ union is unhappy with the changes we’re making to improve student outcomes and is accusing the board of ignoring teacher input. How should we engage with employee groups while staying in our governance role? -- Board Member in Tennessee
TESBM: One of our coaches has a saying that I initially resisted but have come to embrace: school systems get the teacher’s union they deserve. While I don’t pretend this is universally true, professional educators highly and rightly value the experience of being heard. Unfortunately, many school boards and school systems struggle at this. We have a guidance document explicitly focused on inclusive decision making — ensuring voices are authentically heard and know that they’ve been authentically heard, while preserving the superintendent and board’s authorities. If the concern is about teachers being heard, this can help.
Also keep in mind the distinction between board work (defined by the board via its Goals, Guardrails, and the legal requirements) and superintendent work (everything else). If the decision is related to board work, then the above applies; if it’s related to superintendent work, then the superintendent’s team needs to be doing the listening, not the board.
Question: What should the board do if a significant number of parents are removing their children (opting for homeschool/charter) due to disagreement with district direction? How do we respond without veering off our strategic course? -- Board Member in South Carolina
TESBM: School systems exist for one reason: to improve student outcomes. Chasing the approval of various groups of parents can’t be allowed to usurp that obligation. So the short answer is: listen regularly, stick to the Goals, and only change course when the data says a change will improve student outcomes, not just adult preferences.
If parents are leaving due to disagreement with the set priorities (ie: Goals and Guardrails) and strategies, that’s a reasonable choice for them to make for their family. But that assumes 1) the board has ensured parents know exactly what the priorities and strategies are and 2) their reason for departure stems from that knowledge. Both assumptions are worth testing.
If your board hasn’t adopted priorities in partnership with your community (ie: if you haven’t adopted SMART Goals about student outcomes) then it’s understandable that parents don’t know what you stand for. After that, the superintendent makes the progress measures clear by identifying the Interim Goals that help track progress toward the Goals. Finally, the senior staff makes the strategies clear by identifying the Goal-aligned Initiatives — the strategies aligned to accomplishing the Goals. Parents should be included in each step.
I doubt that’s the key driver of parent departure. Most of the parents who I see switch school systems do so because there is a specific service that they want or are used to that is no longer available in the manner they want. That is typically superintendent work to deal with, not board work. The board or board members attempting to favor one group of parents inevitably end up hurting more students than they help. Sometimes two paths simply diverge.
Teachers need coaches to be their best. Principals need coaches to be their best. Superintendents need coaches to be their best. School boards need coaches to be their best. If your school board wants support to be great on behalf of the students you serve, click below for a free consultation.
POLL
How Often Should TESBM Newsletter Go Out?
INTERESTING READS & LISTENS
As it turns out, school board election dates matter and some argue that they should be changed.
In case you ever wondered why reading can be such a challenging skill for children to master, this helps explain why.
BOARD MEETING ANALYSIS
A subscriber asked us to watch the December meetings of a school board in Texas. Here are the highlights from the combined workshop/business meetings:
Total Minutes: 2hrs (120mins)
Minutes Focused on Student Outcomes: 0hrs 0mins
Key Topics: boundary change, facility consolidation, academic framework
What Coach Celebrates:
Efficient consent processing: one motion/second/vote covering routine and standing items kept business time to ~1%.
Clear procedural framing and compliance language at the outset; expectations for public testimony were stated and followed.
Superintendent report consolidated multiple operational updates, limiting scattered adult-inputs discussion.
What Coach Recommends:
Focus 50% of time on student outcomes: Schedule explicit Goal monitoring (board-requested monitoring report with data on adopted Goals/Interim Goals) every regular meeting; reserve a contiguous block for board SMART questions. No goal monitoring occurred this meeting.
UPCOMING OPPORTUNITIES
School Board Coach AMA (Ask Me Anything)
During our monthly free 30-min webinar, we'll kick off the new year with no a holds barred AMA. Whatever questions you’ve always wanted to ask, this is your time!
11am central on Friday, January 9th, 2026
Did you miss last month's 30-minute free webinar? Email Greg for a make-up session on any of our growing list of topics, including governance policy, delegation policy, effective budgeting, superintendent evaluation, professional services management, strategic planning, consent agendas, and more.
BONUS MATERIALS
For paid subscribers, here are links to additional resources (to gain access to the links below, please consider subscribing):
Additional details about the analyzed meeting:
Board Meeting Video
Meeting Agenda
Strategic Plan
Time Use Analysis
Guidance documents related to this issue:
Inclusive Decision Making
Effective Strategic Planning
Time Use Evaluation
Question we can answer? Submit it to our coaches
Want a school board meeting analyzed? Send us the video.
Was this forwarded to you? Subscribe to the newsletter.
Enjoying? Forward this to regional / state / national colleagues
